New Fire TV Stick advert starring Jeremy Clarkson to launch during Rugby World Cup Final


Game description:

Amazon will launch a new advertisement for the Fire TV Stick this weekend starring Jeremy Clarkson.

Fire TV is the most powerful streaming media stick available, and is Amazon’s fastest-selling product ever.


The first showing of the advertisement will appear on ITV during the Rugby World Cup Final broadcast Saturday 31 October, 2015).

The advert, shot on location in Surrey, uses the song Born to be Wild by Steppenwolf, which is one of more than one million songs available to stream in Prime Music at no additional cost for Amazon Prime members.

About Fire TV and Fire TV Stick

Fire TV has become the #1 best-selling Amazon device category, with Fire TV Stick quickly becoming Amazon’s fastest-selling product ever. In September, Amazon made those best-selling products even better by introducing the next generation of Fire TV—the new Amazon Fire TV with support for 4K Ultra HD, and the Fire TV Stick with Voice Remote. Fire TV Stick is the most powerful streaming media stick available, and Fire TV Stick with Voice Remote is the only streaming stick with an included voice remote. The voice remote allows you to simply speak the name of a movie, TV show, actor, director, or genre and quickly get results. Fire TV Stick with Voice Remote is available for £44.99 at, and Fire TV Stick is also still available for purchase for £34.99 at



About Clarkson, Hammond & May

In July Amazon won the race to sign Jeremy Clarkson, Richard Hammond and James May for new car show available exclusively for Amazon Prime members. The first season is in production and is scheduled to premiere for Prime members in 2016. Y

About Prime Video
Prime Video is the U.K.’s largest online video streaming service, offering subscribers unlimited access to over 15,000 popular movies and TV episodes. As well as exclusive TV and film content, such as Outlander, Vikings, MR. ROBOT, Paddington and The Imitation Game, Prime Video is the only place to watch critically acclaimed Amazon Original shows, such as 2015 Golden Globe® winning TV Series Transparent and Mozart in the Jungle, Ripper Street Season 3 and the upcoming Clarkson, Hammond & May show. Prime Video also offers customers unprecedented picture clarity with Amazon Original shows available for unlimited streaming in Ultra HD at no extra cost on compatible Sony, Samsung and LG Ultra HD smart TVs.

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