A cool summers evening on Thursday unveiled the exclusive launch of J.W.Anderson’s collaboration with Diet Coke, at Shoreditch’s Village Underground. The collection forms an exciting part of Diet Coke’s ‘Regret Nothing’ campaign, which aims to “inspire and empower people to embrace their impulsive side!”
Over 200 VIP guests were invited, including — Host and Designer Jonathon Anderson, The Saturdays singer Vanessa White, TOWIE’s Lauren Pope, singer and presenter Ashley Roberts, Made in Chelsea star and style blogger Lucy Watson and model and fashion blogger Bip Ling. With a special set from DJ and TV Presenter — Laura Whitmore! Who was pumping up the room’s energy ecstatically!
Let’s introduce ourselves to Who J.W.Anderson is and & Diet Coke —
Who is J.W.Anderson?
J.W.Anderson is a brand established in 2008 by Jonathan William Anderson! He is regarded as one of London’s most innovative fashion brands. His collections propose a modern interpretation of style, wardrobe and dress. He continuously celebrates and explores the discipline of storytelling within fashion.
About Diet Coke
A global favourite! The popularity of this beverage has been listed as the “world’s #1 diet soft drink!” With a growing total of 7 billion people who have enjoyed a refreshing Diet Coke over the past three decades since its launch in 1983! It has been sold to 167 markets and is a registered trademark of The Coca Cola Company.
The Limited Edition designs for the Diet Coke bottle’s have been inspired by Anderson’s own Autumn/ Winter 2015 collection. The designs come in (1) A striking Red & Blue, and, (2) A sophisticated Pink & Grey. But, more specifically towards his ‘Vesuvio’ design!
Jonathan Anderson said — “I was inspired by the Vesuvio graphic in my 2015 autumn/winter collection and thought it would be cool if we could make this knitwear design come to life on the bottle through photography. I’m constantly looking for new challenges and Di et Coke enabled me to raise the bar and bring a different approach to the design of its iconic bottle.”
Harvey Nichols are selling these bottles, as part of an exclusive box sets, in store & online.
You can purchase them starting 17th August! More details — harveynichols.com
That’s it me, from J.W.Anderson’s collabration with Di et Coke’s launch night!
I have had an lovely evening packed with an amazing concept!
To keep up to date please follow Follow @MarkMeets.
This would be a great Twitter #TBT! Right?
Visit www.j-w-anderson.com or follow @jw_anderson!
Follow @DietCokeGB! Join the trend using #DietCokeJWA
Article by Ali Armian — Staff Writer
jMARKMEETS have been online since 2004, and provide the latest UK Entertainment News, celeb interviews, info on film premieres, competitions, movie news, celeb photos, music videos and all things celebrity.
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