Apple Fitness Plus now includes exercise for mums

After giving birth, postpartum exercise is something that should be navigated consciously and safely. Apple Fitness Plus is stepping in with a new workout program tailored to this period, called ‘Get Back to Fitness After Having a Baby’.

Apple Fitness Plus is an service built around the Apple Watch, with an existing range of workout collections. There is already a ‘Stay active during pregnancy’ collection.

Aimed at helping new parents reconnect with exercise and themselves, the new post-pregnancy collection offered by Apple is hosted by coaches who are mothers, some of whom gave birth just about a year ago.

How can an app help reduce your mental load as a new parent?

The actual coaching takes into consideration their own experiences in tandem with advice from an OB-GYN physician. Some exercises include strength and core, including a few that focus on the pelvic floor. There are also mindful exercises based on stretching, with advice on patience and self-care for new parenthood.

Apple Fitness Plus’ new program is suitable for people who have had a C-section or vaginal delivery, offering modifications depending on active levels during pregnancy and how intensely one would like to start exercising again.

think this is a great addition to Apple+ Fitness.

Sure I’m sure it’s going to be a selling point and good PR, but after childbirth a lot of people don’t know how to get back on track with exercising for health.

I don’t think this is a “you gave birth now lose weight honey” thing like someone joked — it fills a real need.

I’d love to see them add fitness workouts geared towards obese people who may not know where to start, require modified workouts based on size, and are otherwise too embarrassed to go to a gym.

Sometimes they cater a bit too much to a stereotype in their heads of a tech savvy, smoothie drinking wealthy Californian.

When my wife had our twins a couple years ago she had to give up her regular Les Mills workouts in favour of niche workout streamers on YouTube. For Apple to look beyond the regular fitness bunnies will win some people over. Personally I’ve just demolished a whole pack of bacon and am gonna lie down for a nap.

The service is priced at $9.99 a month, and can be shared with up to five family members.

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Mark Boardman
Mark Boardman
Mark Boardman is an established showbiz journalist and freelance copywriter whose work has been published in Business Insider, Daily Mail, Bloomberg, MTV, Buzzfeed, and The New York Post, amongst other media. Often spotted on the red carpet at celebrity events and film screenings, Mark is a regular guest on BBC Radio London and in demand for his opinions on media outlets such as Newsweek, Daily Express, and OK! Magazine, as well as Heart radio, Capital FM, LBC, and Radio 2. His TV credits include ITV News, This Morning, BBC News, The One Show, Sky News, GB News, and Channel T4. Mark is a keen traveller having visited 40+ countries, and a devout sports fan who also attends as many gigs as he can across the capital when not rubbing shoulders with the stars. Email Mark@MarkMeets.com
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