
“I just need more streams!”
If that desperate thought has crossed your mind while staring at your Spotify numbers, you’re not alone. I’ve been there too, scrolling through sketchy Instagram ads promising “10K real streams” while wondering if any of these services actually deliver.
That’s why I decided to take a deep dive into Boost Collective, that music promotion company you’ve probably seen popping up in your IG ads. You know, the one your producer friend swears by, but you’re not quite convinced.
Is Boost Collective legit? Do the positive reviews actually hold up? Or is it just another way to separate desperate musicians from their hard-earned cash?
Let’s dig into the facts and figure out whether Boost Collective is a legit music promotion company or just another scam artists should avoid.
Before diving deeper, it’s worth noting that Boost Collective has reviews from all over the place, from forum threads to Trustpilot to YouTube testimonials. This review pulls from those sources and my own analysis to give you a clearer picture.
The People Behind the Playlists
Boost Collective isn’t run by faceless marketing bros who couldn’t tell a chord progression from a coffee order. The company was founded by Ronan Mullins and Damian Barbu, musicians who got fed up with the lack of transparent promotion options out there.
Based in Toronto, these guys started Boost with a pretty straightforward mission: become the best music promotion company in the world. Bold? Absolutely. But at least they’re shooting for something.
What They Actually Do (No BS Version)

Here’s where things get interesting. Unlike a lot of promotion services that promise you the moon and deliver a handful of dust, Boost takes a more nuanced approach:
Playlist Promotion Approach
The important thing to understand about Boost is their approach to playlists. Unlike some services, they:
- Connect your music with third-party curators
- Let those curators decide if your track fits their collection
- Never guarantee placement (which actually aligns with platform policies)
- Help grow certain playlists through advertising while maintaining proper relationships with platforms
This keeps Boost Collective compliant with Spotify and distributor terms of service, something that matters if you want to avoid takedowns or bans. But it also means results can vary significantly from artist to artist.
Targeted Advertising Campaigns
Remember when running online ads for your music felt like throwing money into the void? Boost has developed their approach to digital advertising with:
- Meta Ads across Facebook and Instagram platforms
- TikTok campaigns targeting potential listeners
- Custom audience development based on listening preferences
One artist named Augy reportedly reached over 500K streams on a track called “Adderall High” through Boost’s advertising strategy. If accurate, that’s certainly noteworthy.
Music Distribution (If You Want It)
Beyond promotion, they’ll also handle your distribution to all the major platforms:
- Upload your tracks to Spotify, Apple Music, and the rest
- Review everything manually to avoid Content ID nightmares
- Let you keep 100% ownership (as any decent distributor should)
- Give you a simple dashboard to manage releases
- Offer 14 days free with promotion packages (though you don’t have to use it)
The “Trust Us, We’re Legit” Part

In an industry where shady practices are more common than face tattoos, Boost makes a big deal about staying ethical. They claim to follow:
- Spotify and Apple Music’s rules to the letter
- Music Promotion Integrity Alliance standards
Their biggest flex? A strict no-bot policy which is one of Boost Collective’s strongest claims. They swear up and down they don’t use fake streams, manipulation, or any artificial engagement. They even offer a full refund if anything they do violates platform terms.
But talk is cheap in this business, so let’s look at…
The Receipts: Who’s Actually Blown Up?

Boost Collective showcases several artist success stories that are often mentioned in public reviews and testimonials that’ll either impress you or make you skeptical, depending on your cynicism level:
- Matt Corman reportedly hit the million-stream mark on “Better Off”
- Dampszn crossed the seven-figure threshold on multiple tracks
- Artists like Asiris, 808Riot, and FELIX! have seen significant growth
They back these claims with Spotify for Artists access and public endorsements. But remember, these are their best-case scenarios, not guarantees.
The Fine Print: What They Don’t Shout About

While Boost seems to deliver for some, there are aspects of their service that deserve a closer look:
You’re Not in the Driver’s Seat
You can’t cherry-pick which playlists your music goes to. You have to trust their team to find the right fit. For control freaks (most musicians, let’s be honest), this can be frustrating.
Stream Estimates ≠ Guarantees
They’ll give you ballpark figures based on past campaigns, but your mileage will definitely vary. Some tracks might blow past expectations while others barely make a dent.
You’re at the Mercy of Curators
Since playlist curations depend on third parties, artists with experimental or highly niche sounds might find fewer opportunities.
The Subtle Upsell
While their distribution service is optional, there’s clearly an incentive for them to get you using their full ecosystem. Not necessarily bad, but worth noting.
Transparency and Industry Standards

In an industry where transparency isn’t always the norm, Boost Collective has taken steps to verify their methods and results.
Some noteworthy practices include:
- Getting verified through independent playlist checking tools like Artist.Tools
- Providing access to artists’ streaming stats to demonstrate organic growth
- Documenting customer interactions and results for verification
- Maintaining transparent contracts with clear terms
These efforts to validate their services suggest a company that prioritizes reputation and legitimacy in a space where those qualities aren’t always guaranteed. As with any music service, doing your own research and starting with reasonable expectations remains essential.
Who Should (and Shouldn’t) Use Boost Collective

Boost might be your jam if:
- You’re an indie artist tired of sketchy promotion tactics
- You’ve got a track with commercial potential that needs momentum
- You’re cool with some uncertainty in the results
- You want promotion that won’t get your Spotify account flagged
Maybe look elsewhere if:
- You need guaranteed numbers to impress your mom
- You insist on controlling exactly which playlists feature your music
- Your death metal polka fusion has a very specific audience
- You’re on such a tight budget that unpredictable ROI gives you anxiety
The Bottom Line: Setting Realistic Expectations

Based on available information, Boost Collective appears to run a legitimate operation in an industry where promotion services often promise more than they deliver. Their focus on ethical practices and transparency is commendable.
It’s important to understand that even the most reputable music promotion services face inherent limitations. Results depend on curator decisions, advertising performance, and the competitive nature of the streaming landscape.
If you’re considering Boost Collective, it’s best to approach with realistic expectations. Their services provide opportunities rather than guarantees. A successful campaign depends not just on their efforts but also on your music’s appeal, target audience, and how well your promotional strategy aligns with listener preferences.
Boost Collective has established itself as a reputable player that follows platform guidelines while trying to deliver value to artists. Just remember that no promotion service can guarantee specific results, and Boost is transparent about this reality.
The Last Track
The music promotion game keeps changing, and services like Boost Collective are trying to adapt to increasingly strict platform rules while still delivering value to artists. For musicians looking for legitimate ways to grow their audience, Boost Collective offers an approach that balances ambition with reality.
Sound advice? If this Boost Collective review has you curious, start small with a test campaign before committing fully. Test the waters with a smaller campaign before going all-in. Use their services as part of a broader strategy, not your entire plan. And remember that while promotion can amplify your signal, it can’t replace having a strong signal in the first place.
Make great music first. Then worry about who hears it.
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Author Profile

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Deputy Editor
Features and account management. 3 years media experience. Previously covered features for online and print editions.
Email Adam@MarkMeets.com
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