Exploring Trends in Audiovisual Technology

How Companies Use AV Technology Today

Many industries are now looking for new ways of using technology to enhance their productivity, and even deliver a better service. AV tools are rising to meet this challenge — both in 2024 and beyond.

Five Key Audiovisual Trends For 2024

1. AI Integration

It’s no secret that artificial intelligence is becoming part of nearly every industry. The AV sector is no exception. For example, speech recognition software may transcribe meetings to make them more accessible. Natural language processing can even analyze the discussions in real-time to offer insights on every topic.

AI could similarly help with video systems — such as by fine-tuning pitch of high quality to make sure everyone can see each other. This also enables video-based gesture control, letting people pull off hands-free presentations. Finally, digital signage can use AI to tailor its display to each passer-by.

2. Virtual Reality

Virtual and augmented reality are rapidly growing in popularity, with ‘metaverse’ almost winning the Oxford English Dictionary Word of the Year in 2022. Immersive experiences are a chance to take businesses beyond offices or websites. Using VR, customers can browse your products in a 3D environment.

On top of this, companies could deliver better training with the help of augmented reality. A more realistic experience will naturally help them remember how to perform even the most complex of tasks. Architects and realtors can even use a virtual reality display to showcase their properties to potential clients.

3. Bigger Displays

As screens get bigger, and more affordable, it’s possible for companies of virtually every size to use a large-scale display. Video walls are one possible application. These can offer a command center for your security team, or simply give you a new way to tell your company’s story.

With multiscreen controllers and high-quality video displays, your business will have all it needs for an impressive video wall. 4K quality is also becoming far more practical in recent years. This might even be a requirement for making sure your company’s video walls look good at any size.

4. 5G Connectivity

As the rollout of 5G continues, this will have a clear impact on AV tools; and the businesses that use them. Easier connectivity will let people join virtual meetings with crystal-clear video quality, for example. 5G also has low latency, allowing you to seamlessly connect your company’s tech.

This new technology makes it possible to build several virtual networks with a process known as ‘network slicing’. Companies can use this to cut down on their infrastructure costs, as they’ll only require one system. For businesses that deal with high volumes of data, this flexibility is vital.

5. AV-as-a-Service

AVaaS offers modern audiovisual equipment and support on a lease basis. This usually includes speakers, cameras, monitors, projectors, network video appliances, and more. Your supplier will also be responsible for maintaining and updating the tech as you use it, making sure you get the latest AV innovations.

Small and medium enterprises often find as-a-service models easier to use due to the lack of an upfront hardware cost. This approach is also scalable — which is better for growing businesses.

Which Audiovisual Trends Are Here to Stay?

Some of the industry’s trends may only be temporary — including the ones above. For example, if investors pull back from AI and the bubble bursts, this will surely limit its presence in upcoming AV products. Since artificial intelligence has led to few returns on investment (in spite of its high operating costs), this is entirely possible.