Adam Bell video throws spotlight on ‘hidden killer’

Adam Bell video throws spotlight on ‘hidden killer’

The Adam Bell Foundation has launched its first-ever online video, aimed at ending the confusion around Type 1 diabetes which it believes is costing lives.


The 40-second video focuses on a young man unknowingly suffering from Type 1 diabetes. It makes use of a dramatically stylised scenario in order to convey the feelings of fear and helplessness his symptoms are causing him.

Those symptoms include…
·      Increased thirst
·      Going to the toilet all the time – especially at night
·      Extreme tiredness
·      Genital itching or regular episodes of thrush
·      Weight loss
·      Blurred vision
·      Slow healing of wounds

The Adam Bell Foundation is asking viewers to share the new video as widely as possible with the hashtag #T1D, in order to make more people aware of the symptoms of Type 1 diabetes.  By raising awareness, the foundation hopes more people suffering from the disease will recognise the symptoms and seek treatment before their condition becomes more serious.

Type 1 diabetes can kill within a few days or weeks if not treated – but there remains great confusion about its symptoms amongst the public, with media coverage of diabetes primarily focusing on Type 2.  This focus has led to a prevailing association between diabetes and obesity, older age groups and sedentary lifestyles – NONE of which are signals of Type 1 diabetes.

It’s for this reason the Adam Bell Foundation has produced the new video (in partnership with London-based production company Spectrecom Films), helping the charity’s vital message about Type 1 diabetes to reach a wide online audience.

The launch of the video marks ten years since the death of Adam Bell, 34, from misdiagnosed Type 1 diabetes.  A usually healthy and active person, Adam suddenly fell ill complaining of stomach pains and nausea. He was incorrectly diagnosed by his doctor as suffering from a virus, and Adam tragically died alone the following day. Post-mortem results revealed Adam died from Ketoacidosis, a complication of Type 1 diabetes.  The Adam Bell Foundation was set up in his memory, to raise awareness and save lives.  A talented musician, some of Adam’s music features in the video.


Executive Creative Director: Christiaan Harden
Creatives: Paul Martin
Creative producer: Clemence Bartram
Production company: Spectrecom
Director: Peter Ford
Editor: Matt O’Brien
Colourist: Blake Dixon
Post-production: Spectrecom
Audio: Halo Post Production
Music: Adam Bell
Production Assistant: Laylla Azarbyjani
DOP: Dan Miles
Actor: Jack Clifford
Make-up artist: Monika Swiatek
Camera assistant: Kieran Hodges
Lighting Technician: Laurentiu Maria
Art Director: Rebecca Fisher

HELP support the Adam Bell Foundation raise awareness of Type 1 Diabetes.

MARKMEETS have been online since 2004, and provide the latest UK Entertainment News, celeb interviews, info on film premieres, competitions, movie news, celeb photos, music videos and all things celebrity.

“Leading The Way In Entertainment”. – MarkMeets

Follow us: @MarkMeets on Twitter | MarkMeetsPR on Facebook | MarkMeets on Youtube

Author Profile

Mark Meets
Mark Meets
MarkMeets Media is British-based online news magazine covering showbiz, music, tv and movies
Latest entries

Comments are closed, but trackbacks and pingbacks are open.