Men’s fashion trend comback to Britpop’s heyday

While some men are referred to as lads or boys, it takes a certain type of man to be referred to as a ‘bloke.’

The term has no exact definition, but it conjures images of a man’s man; the type who enjoys football, spends time at the pub, and avoids metrosexuality.

While blokey behaviour has long been associated with misogyny and hooliganism, a new generation of fashion-forward males is attempting to reclaim the aesthetic.

Blokecore is a style that is become well known as of late with Gen Z and Millennial TikTokers, reflecting the womenswear pattern cycle with an unmistakable 90s/00s feel.
In any case, where ladies’ design has centered around proclamation grit motivated pieces and champion rave gear, blokecore is tied in with looking as normal as could really be expected.

The stylish is set to be enormous this year, with motivation coming from Britpop symbols like Damon Albarn and Noel Gallagher, as well as moderately aged geezers who haven’t purchased new garments since before Gazza resigned.
t’s obscure who originally authored the term, yet TikTok client stringbeanboy13 is among the makers driving the charge in inspiring us to dress like our fathers.

In one video, which has been seen north of 500,000 times, he wears a rare Manchester City top and sups from a 16 ounces as he flaunts his outfit.

The subtitle peruses: ‘Blokecore is hanging around for 2022. However, interface the young men and head down the lush, two or three parcels prior to heading down the club to pull a couple richards, choong chimes just.’

Albeit the American maker makes fun of UK chap culture, he’s among various youngsters who’ve truly taken on a laidback, Cool Britannia style.

To discover what blokecore is about, attempt to recollect while wearing a Union Jack was a gesture to The Spice Girls instead of Brexit.

Baddiel and Skinner’s Three Lions is on close steady rehash on the radio, while the TV guide is loaded with sitcoms like Men Behaving Badly. You don’t have a cell phone, so you put on your best imitation football top and make a beeline for your neighborhood in the expectation your mates are there.

You get a 16 ounces, triumph ultimately, and get a kebab coming back, prepared to do everything over again tomorrow after Match of the Day.

Blokecore is non-create ale, shirts and very much worn pants, Adidas Samba coaches, Calvin Klein cologne, and cups of sweet manufacturer’s tea with The Jam on behind the scenes. It’s a straightforward stylish, with solace and wearability at its heart.

Pop culture expert Mark Boardman said: ‘The skinny jean look is over”.

‘Replacing the painted-on staple is vintage 90s denim, loose fits, and relaxed trainers.

‘With artists like Sam Fender leaning on their roots it’s clear that blokecore is coming this summer faster than a hot dog at a BBQ.’

Brands to look out for to work the trend include Pretty Green and Fred Perry, and sportswear labels like Adidas and Nike are always great for staples.

Umbro’s collaborations are also worth a look, with a collection created alongside New Order offering nostalgic but updated pieces to add to your collection.

Try charity shops and vintage retailers, too. As a general rule, if you can imagine it being worn by Gav Shipman in Gavin and Stacey, it’s blokecore.

Lad culture dressing embraces ‘working class masculinity in a tongue-in-cheek way’ while pushing back against the ‘increasing gender fluidity of modern menswear’.

‘In a world where soccer and fashion are becoming gentrified at an equal pace,’ he adds, ‘That’s something we can get behind’.

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Claire Rogstad
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