“How to Win Friends and Influence People” is a self-help book written by Dale Carnegie in 1936 that provides practical advice and techniques for improving one’s social skills and relationships.
The book is divided into four parts, each of which covers a different aspect of interpersonal communication and relationship-building:
Part One: Fundamental Techniques in Handling People
- Don’t criticize, condemn or complain
- Give honest and sincere appreciation
- Arouse in the other person an eager want
Part Two: Six Ways to Make People Like You
- Become genuinely interested in other people
- Smile
- Remember that a person’s name is, to that person, the sweetest and most important sound in any language
- Be a good listener
- Talk in terms of the other person’s interests
- Make the other person feel important – and do it sincerely
Part Three: How to Win People to Your Way of Thinking
- The only way to get the best of an argument is to avoid it
- Show respect for the other person’s opinions. Never say, “You’re wrong.”
- If you’re wrong, admit it quickly and emphatically
- Begin in a friendly way
- Get the other person saying “yes, yes” immediately
- Let the other person do a great deal of the talking
- Let the other person feel that the idea is his or hers
- Try honestly to see things from the other person’s point of view
- Be sympathetic with the other person’s ideas and desires
- Appeal to the nobler motives
- Dramatize your ideas
- Throw down a challenge
Part Four: Be a Leader: How to Change People Without Giving Offense or Arousing Resentment
- Begin with praise and honest appreciation
- Call attention to people’s mistakes indirectly
- Talk about your own mistakes before criticizing the other person
- Ask questions instead of giving direct orders
- Let the other person save face
- Praise the slightest improvement and praise every improvement. Be “hearty in your approbation and lavish in your praise.”
- Give the other person a fine reputation to live up to
- Use encouragement. Make the fault seem easy to correct
- Make the other person happy about doing what you suggest
Overall, the book emphasizes the importance of treating others with respect, showing genuine interest in their perspectives and needs, and communicating in a positive and constructive manner. By doing so, the author argues, one can develop strong relationships, influence others in a positive way, and achieve success in both personal and professional endeavors.
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