Samsung introduces new 98-inch QLED 4K TV

Samsung has added a 98-inch model to its 2023 lineup of QLED 4K TVs. The new 98Q80C is priced at $8,000 and available for early order at Samsung’s website and participating retailers, with incentives being offered through July that include discounts, a free soundbar, and free delivery and installation.

Regular Samsung QLED models such as the 98Q80C lack the mini-LED backlight found in the company’s higher-end Neo QLED models, several of which top our list of the best 4K TVs. A mini-LED backlight allows for higher peak brightness than what you can expect from a standard QLED model, though the 98Q80C does feature a Direct Full Array backlight with local dimming for enhanced blacks.

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